Ho Chi Minh City, Da Nang, Hanoi, And Quang Ninh Set New Tourism Records During New Year Holiday

Vietnam’s major urban tourism hubs recorded remarkable growth during the recent New Year holiday, as domestic and international travel demand surged across the country. As in previous years, Hanoi and Ho Chi Minh City remained the most visited destinations, while Da Nang emerged as the standout performer with exceptional growth in both visitor numbers and tourism revenue.

Ho Chi Minh City, Da Nang, and Hanoi recorded the highest tourism revenues nationwide during the 2026 New Year holiday, reflecting strong domestic and international travel demand across major destinations.

According to data released by the Vietnam National Administration of Tourism, the New Year holiday period saw a sharp increase in tourist arrivals nationwide compared to previous years.

Ho Chi Minh City ranked first, welcoming an estimated 1.24 million visitors to its tourist attractions. Average hotel occupancy reached approximately 75%, while total tourism revenue exceeded VND 2.6 trillion.

Da Nang followed closely in second place, reporting total tourism revenue of around VND 2.445 trillion. International arrivals accounted for approximately 345,000 visitors, representing more than half of the city’s total tourist volume. Beachfront hotels in the 4- and 5-star segments recorded occupancy rates of 80–90%.

According to the Da Nang Department of Culture, Sports and Tourism, this strong performance was supported by the full restoration of international flight routes, large-scale New Year countdown events, diverse tourism stimulus programs, and favorable weather conditions.

A vibrant New Year parade in Hoi An Ancient Town welcomes visitors with traditional performances, showcasing Vietnam’s festive atmosphere and rich cultural heritage during the New Year holiday.

During the four-day holiday period, Hanoi welcomed 630,000 visitors, generating an estimated VND 2.1 trillion in tourism revenue. While Ho Chi Minh City served nearly twice as many visitors as Hanoi, its total tourism revenue was only about 25% higher. Average hotel occupancy in Hanoi reached 73.8%.

From December 31, 2025 to January 4, 2026, Quang Ninh Province welcomed approximately 657,000 visitors, including 218,000 overnight guests, with total tourism revenue estimated at VND 1.62 trillion.

Lam Dong Province also reported vibrant tourism activity during the holiday period. According to the provincial Department of Culture, Sports and Tourism, the province welcomed approximately 650,000 visitors, generating VND 1.2 trillion in tourism revenue, becoming the fifth locality nationwide to surpass the VND 1 trillion revenue mark during the New Year holiday.

Other destinations achieving nearly VND 1 trillion in tourism revenue included An Giang and Nghe An. An Giang welcomed nearly 350,000 visitors, with an average hotel occupancy rate of 61.65% and tourism revenue of approximately VND 860 billion. Nghe An reported around 350,000 visitors, generating VND 885 billion in tourism revenue.

Ninh Binh continued to reinforce its reputation as a UNESCO World Heritage destination, welcoming 723,000 visitors, including 178,000 international tourists, with tourism revenue estimated at VND 795 billion. Key sites such as Trang An, Tam Coc, and the ancient capital of Hoa Lu reached 100% occupancy from January 1 to January 3.

Khanh Hoa Province welcomed more than 500,000 visitors, generating approximately VND 684 billion in tourism revenue. Thanh Hoa recorded 125,000 visitors with revenue of VND 184 billion, while Quang Tri welcomed 120,000 visitors, including around 4,500 international tourists.

Tourists gather at Hoan Kiem Lake in Hanoi during the New Year holiday, as Vietnam’s major cities witness a record surge in visitor numbers at the start of the year

Other destinations reporting impressive figures during the four-day holiday included Hue (85,000 visitors, VND 150 billion in revenue) and Ca Mau (151,000 visitors, VND 147 billion).

Destinations Gear Up for Lunar New Year Tourism Rush

Following closely after the New Year holiday, the Lunar New Year (Tet) remains the most important traditional celebration in Vietnam and several Asian countries such as China, Japan, and South Korea. It is also the peak season for travel companies, as tourist demand reaches its highest level of the year.

During Tet, Vietnamese people temporarily suspend business activities to reunite with their families, exchange New Year wishes, and celebrate the beginning of a new year. Cities and tourist destinations across the country are beautifully decorated, creating a festive atmosphere filled with renewal and vitality.

International visitors are particularly drawn to Vietnam during this period, as they are warmly welcomed everywhere and can experience the country’s distinctive Tet traditions—festive, intimate, and deeply rooted in cultural identity.

During the Lunar New Year period, guests traveling with Visit Indochina are welcomed and guided through Vietnam in a uniquely festive atmosphere, offering memorable cultural experiences that reflect the true spirit of Vietnamese New Year celebrations.

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